Garde Robe

Jul 27th

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“Fielding questions at his showroom from Valerie Steele, director and chief curator of The Museum at the Fashion Institute of Technology, Wu reflected on his trial by fire business beginnings; having food poisoning around Kate Moss; his biggest accomplishments to date, and his thoughts on runway as a tool for political activism, all with an open and humble sense of self-assurance. Guests of the intimate conversation comprised mainly FIT Couture Council members, in addition to clients of Garde Robe, a luxury museum-quality garment storage and management service that helped put the event together. Jason Wu archives all of his past collections with Garde Robe, and the storage company also sponsors FIT; the event was the first collaboration between all three.” Read the full story here.
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Garde Robe® pioneered the luxury wardrobe management and Cyber Closet® valet concept to service the needs of couture collectors, city residents with inadequate closet space, business travelers, globetrotters, multiple home owners, and fashion designers. The only service of its kind, Garde Robe’s raison d’être is museum-quality garment storage for its members’ precious clothing, footwear, furs and accessories collections, and providing on-demand accessibility whenever, wherever.
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“I am impressed with Garde Robe’s level of professionalism, and highly recommend its services, ” Alex Bolen, CEO, Oscar de la Renta “Garde Robe houses all my clothes. I call and tell them, ‘That bag with that dress,’ and they deliver it that day.” Iman, Fashion Icon “Their endless closet space and personalized virtual closet allow me to store my seasonal pieces and have them sent to me when the need arises.” Donna Livingston, World-Renowned Interior Designer “It’s sort of like having your own butler or concierge, lookingafter things that you can’t accommodate in your apartment.It’s not just about space and storage, it’s a wonderfulway to have things cared for by professionals.” Susan Magrino, Publicist
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Jason Wu reflected on business beginnings; food poisoning around Kate Moss; biggest accomplishments, and politics. “Fielding questions at his showroom from Valerie Steele, director and chief curator of The Museum at the Fashion Institute of Technology, Wu reflected on his trial by fire business beginnings; having food poisoning around Kate Moss; his biggest accomplishments to date, and his thoughts on runway as a tool for political activism, all with an open and humble sense of self-assurance. Guests of the intimate conversation comprised mainly FIT Couture Council members, in addition to clients of Garde Robe, a luxury museum-quality garment storage and management service that helped put the event together. Jason Wu archives all of his past collections with Garde Robe, and the storage company also sponsors FIT; the event was the first collaboration between all three.” Read the full story here.
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Her dreams of renting a walk-in closet led her to start Garde Robe in 2001 in a TriBeCa loft. Six years later, Ms. Akhtar sold the company to Mr. Gilvar and moved to Spain to pursue another passion, flamenco dancing, under the stage name La Maha.
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Mr. Gilvar, 40, who was previously a business development manager for a Dutch media conglomerate, quickly expanded Garde Robe; the company relocated it to its present location in 2007.
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It’s that type of personal service that Garde Robe emphasizes in its pitches to new customers. The company barely advertises, keeps its starry client list confidential and its address undisclosed. And unlike, say, the name of a hot new restaurant, clients don’t usually talk up the service, perhaps too embarrassed to admit they spend a small fortune on keeping party clothes in museum-quality conditions.
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“I just wouldn’t bring it up,” said Sarah Wolfe, a fashion collector from Southport, Conn., who stores her haute couture Chanel and Balenciaga at Garde Robe. “Maybe it’s because I’m a New England girl, but it would seem kind of braggy.”
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Nevertheless, word is spreading. Bridget Foley, the executive editor of Women’s Wear Daily, typifies the kind of fashion establishmentarian who has recently joined. Ms. Foley said the process of deciding what to store at Garde Robe helped her edit down her wardrobe.
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Another new client is Stacy Lauren Smith, an entertainment executive who recently moved from Virginia (“hillbilly country,” she called it) to Central Park West. A fashion enthusiast, she has amassed every collection that Tom Ford designed for Gucci and Saint Laurent, along with an array of Azzedine Alaïa dresses, custom Prada skirts and Hermès bags. A big chunk of it is now bound for Garde Robe.
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1 Comment on Le Garde Robe L November 2, 2011 at 8:42 pm The wine list is v. good, but the food is extremely bland, and the portions are by no means generous. If you have to eat, go for the charcuterie, which is quite nice. The staff is very welcoming, though, and the atmosphere is good. Would rather go to La Nouvelle Mairie, where food, wine and staff come up trumps.
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“From too many clothes and not enough space to a limited need for seasonal attire, these are just some of the challenges faced by fashionistas. Enter Garde Robe, a luxury wardrobe storage and valet service with an app for keeping track of the location of each item. The company has been in business since 2001 and expanded to California nine years later, including service to Orange County.” Read the full story here (page 52).
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“Garde Robe houses all my clothes. I call and tell them, ‘That bag with that dress,’ and they deliver it that day.” Iman, Fashion Icon
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“From too many clothes and not enough space to a limited need for seasonal attire, these are just some of the challenges faced by fashionistas. Enter Garde Robe, a luxury wardrobe storage and valet service with an app for keeping track of the location of each item. The company has been in business since 2001 and expanded to California nine years later, including service to Orange County.” Read the full story here (page 52). As seen in Newport Beach Magazine – February/March 2017
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garderobe /ˈɡɑːdˌrəʊb/ noun (archaic) 1. a wardrobe or the contents of a wardrobe 2. a bedroom or private room 3. a privy Word Origin C14: from French, from garder to keep + robe dress, clothing; see wardrobe
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noun (archaic) 1. a wardrobe or the contents of a wardrobe 2. a bedroom or private room 3. a privy Word Origin C14: from French, from garder to keep + robe dress, clothing; see wardrobe

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